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{"id":21119,"date":"2022-02-08T17:03:51","date_gmt":"2022-02-08T16:03:51","guid":{"rendered":"https:\/\/vosgesinfo.fr\/laplainedesvosgesinfo\/2022\/02\/la-mode-des-food-trucks-arrive-a-vittel\/"},"modified":"2022-02-08T17:03:51","modified_gmt":"2022-02-08T16:03:51","slug":"la-mode-des-food-trucks-arrive-a-vittel","status":"publish","type":"post","link":"https:\/\/vi.si-developpement.fr\/laplainedesvosgesinfo\/2022\/02\/la-mode-des-food-trucks-arrive-a-vittel\/","title":{"rendered":"La mode des food trucks arrive \u00e0 Vittel"},"content":{"rendered":"

$\"Florien$ <\/p>\n

Depuis quelques ann\u00e9es d\u00e9j\u00e0, les \u00ab\u00a0food trucks\u00a0\u00bb se multiplient \u00e0 Vittel et dans les villages de la plaine. Ces camions ou cantines ambulants, inspir\u00e9s d’un concept new-yorkais, associent deux prestations en vogue de nos jours : la restauration rapide conjugu\u00e9e \u00e0 une cuisine de qualit\u00e9 et de proximit\u00e9. La crise sanitaire que nous venons de traverser a permis de repenser les offres dans le domaine de la restauration avec l’\u00e9mergence de nouveaux concepts. Depuis des ann\u00e9es, camions \u00e0 pizza ou friteries ambulantes, se multiplient dans l’hexagone. Dans les petites villes comme Vittel, o\u00f9 les fast-foods \u00e0 enseignes connues ne s’installent pas, ces camions se positionnent comme une alternative indispensable, principalement les jours de fermeture des restaurants traditionnels. Toute la semaine, le camion de Nina Courtois et Florien Lejeune sillonne la Plaine des Vosges.<\/p>\n

Dans chaque village ou ils s’installent, c’est une pr\u00e9sence et une v\u00e9ritable animation. En hiver, on vient \u00e0 leur rencontre ou tout simplement pour chercher une commande. C’est aussi un moment convivial ou l’on peut parler et \u00e9changer. De nouvelles demandes \u00e9mergent de tous c\u00f4t\u00e9s pour ces restaurants ambulants d’un nouveau genre. Des soci\u00e9t\u00e9s demandent leur pr\u00e9sence pour aider \u00e0 la coh\u00e9sion du personnel et cr\u00e9er un moment particulier au sein de l’entreprise, favorisant ainsi l’\u00e9change pour toute une \u00e9quipe dans des conditions plus d\u00e9tendues. Des demandes se font \u00e9galement pour des prestations priv\u00e9es. Les \u00ab\u00a0food trucks\u00a0\u00bb sont donc devenus des outils marketing qui refl\u00e8tent les nouveaux modes de consommation issus de la crise sanitaire. Leur meilleure diffusion est assur\u00e9e par les r\u00e9seaux sociaux.<\/p>\n","protected":false},"excerpt":{"rendered":"

Depuis quelques ann\u00e9es d\u00e9j\u00e0, les \u00ab\u00a0food trucks\u00a0\u00bb se multiplient \u00e0 Vittel et dans les villages de la plaine. 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