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$\"P1110049\"$ <\/a>

Stephan Auberger et Paul de Montclos<\/strong><\/span><\/p><\/div>\n

Dans les ann\u00e9es 70, Coluche rendait le linge plus blanc que blanc. Il aura fallut attendre plus de 50 ans pour que le PDG de Garnier Thibaut, Paul de Montclos, fasse aussi bien voire mieux en inventant, en collaboration avec l’entreprise d\u00e9odatienne Salveco, une\u00a0 formule capable de laver son linge de maison…en famille.\u00a0 Et comme le veut un vieille adage, \u00ab\u00a0on est jamais aussi bien servi que par soi m\u00eame<\/em>\u00ab\u00a0.<\/p>\n

Pour preuve, l\u2019industriel install\u00e9 \u00e0 Kichompr\u00e9\u00a0 a travaill\u00e9 avec son \u00e9quipe sur l’id\u00e9e d’am\u00e9liorer l’impact environnemental de son entreprise en se penchant sur l\u2019empreinte\u00a0 de la fili\u00e8re textile et plus sp\u00e9cifiquement de sa propre production de linge de maison. Au cours d\u2019une \u00e9tude de plusieurs mois men\u00e9e avec l\u2019Institut Fran\u00e7ais du Textile et de l\u2019Habillement (IFTH) dans le cadre de la d\u00e9marche d\u2019\u00e9coconception, tous les aspects environnementaux du cycle ont \u00e9t\u00e9 pr\u00e9cis\u00e9ment examin\u00e9s : en partant des mati\u00e8res premi\u00e8res (de l’utilisation de l\u2019eau et des pesticides pour le coton \u00e0 l\u2019utilisation de mati\u00e8res premi\u00e8res fossiles \u00e0 base de p\u00e9trole comme le polyester) en passant par les diff\u00e9rents cycles de production et de transport jusqu\u2019aux lavages puis au recyclage des produits… Le r\u00e9sultat ! L\u2019entreprise vosgienne obtient la norme ISO14001 et une note EXCELLENTE au classement RSE effectu\u00e9 par l\u2019organisme ind\u00e9pendant BIOM…et les \u00e9tudes ainsi de r\u00e9v\u00e9ler, toujours au gr\u00e9 des recherches, que la lessive est un ultra polluant.<\/p>\n

$\"P1110047\"$ <\/a>
la lessive sera commercialis\u00e9e en flacon d’1 litre<\/span><\/strong><\/p><\/div>\n
Pour Paul de Montclos le\u00a0 d\u00e9fi \u00e0 relever \u00e9tait simple : celui d’\u00e9laborer en collaboration avec le Docteur Stephan Auberger PDG de SALVECO, un cahier des charges pr\u00e9cis : celui de proposer une lessive 100 % v\u00e9g\u00e9tale 100% biod\u00e9gradable qui lave aussi bien qu\u2019une lessive traditionnelle et qui donne envie de s\u2019engager dans la d\u00e9marche vertueuse de l\u2019environnement. C’est aujourd’hui chose faite avec la naissance de la lessive Green soft <\/strong>qui se veut efficace, bonne pour la sant\u00e9 et l’environnement. Et forc\u00e9ment la pr\u00e9sentation officielle s’est faite ce mardi par Paul de Montclos et Stephan Auberger dont l’entreprise de recherche est sp\u00e9cialis\u00e9e dans la chimie v\u00e9g\u00e9tale.<\/p>\n
\u00ab\u00a0C‘est un investissement dans un projet non rentable<\/em> \u00a0\u00bb soigne le chef d’entreprise \u00ab\u00a0 qui a demand\u00e9 beaucoup de temps mais qui, aujourd\u2019hui, concerne tout le monde pour un comportement responsable par rapport \u00e0 la nature. Notre d\u00e9marche est totalement environnementale avec pour but d’accompagner les consommateurs\u00a0\u00bb.<\/em><\/p>\n
Stephan Auberger a concentr\u00e9 son intervention sur la cr\u00e9ation du produit, sur la difficult\u00e9 d’assembler certaines mol\u00e9cules et pour se diriger vers un parfum d\u00e9nomm\u00e9 \u00ab\u00a0douceur de coton\u00a0\u00bb dont le flacon est libre de toutes mentions de contraintes environnementales\u00a0\u00bb.<\/p>\n
Il ne reste plus qu’\u00e0 Green Soft de trouver sa place, d\u00e8s le 21 avril prochain dans les rayons des boutiques Garnier-Thi\u00e9baut et revendeur pour un prix de 13,90\u20ac . Et Paul de Montclos de conclure \u00ab\u00a0 cette lessive est un peu plus ch\u00e8re, mais elle est aujourd’hui li\u00e9e \u00e0 un acte militant en faveur de la nature. L’eau est tellement pr\u00e9cieuse\u00a0\u00bb.<\/em><\/p>\n\n","protected":false},"excerpt":{"rendered":"
Dans les ann\u00e9es 70, Coluche rendait le linge plus blanc que blanc. Il aura fallut attendre plus de 50 ans […]<\/p>\n","protected":false},"author":1,"featured_media":33302,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,5,18],"tags":[],"acf":[],"yoast_head":"\nGarnier-Thi\u00e9baut lave son linge...de maison - Gerardmer Info<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Garnier-Thi\u00e9baut lave son linge...de maison - Gerardmer Info\" \/>\n<meta property=\"og:description\" content=\"Dans les ann\u00e9es 70, Coluche rendait le linge plus blanc que blanc. 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