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<\/a><\/p>\nLes Vosgiens sont fiers de leur d\u00e9partement, et voient la vie en Vosges alors quoi de mieux que d’offrir du made in Vosges pour No\u00ebl pour le faire savoir?<\/p>\n
La boutique \u00e9ph\u00e9m\u00e8re \u00ab\u00a0Je vois la vie en Vosges\u00a0\u00bb rue L\u00e9opold Bourg, propose, pour les f\u00eates, des articles aux couleurs locales pour mettre sous le sapin. Les produits sont fabriqu\u00e9s dans le d\u00e9partement: articles de papeterie \u00e0 Clairefontaine, nappes et linge de table au Jacquard fran\u00e7ais, bonbons \u00e0 la confiserie des Hautes Vosges.<\/p>\n
Ce point de vente, inaugur\u00e9 hier soir, ouvre ses portes ce matin \u00e0 10h jusqu’au 24 d\u00e9cembre. Il sera ouvert du mardi au samedi de 10h \u00e0 19h et les dimanches 11 et 18 d\u00e9cembre. Si l’on peut d\u00e9j\u00e0 trouver les produits de la marque \u00ab\u00a0Je vois la vie en Vosges\u00a0\u00bb chez des distributeurs priv\u00e9s ou publics (offices de tourisme), aucune boutique n’avait jusque l\u00e0 \u00e9t\u00e9\u00a0enti\u00e8rement d\u00e9di\u00e9e \u00e0 la marque. Dans ce domaine le d\u00e9partement des Vosges est pr\u00e9curseur car il s’agit de la premi\u00e8re initiative du genre dans l’Hexagone.<\/p>\n
La gestion du magasin est assur\u00e9 par l’atelier TB (Thomas Bragard) pour le compte du d\u00e9partement. L’artisan vosgien propose \u00e9galement une gamme de produits textiles dans la boutique.<\/p>\n
Fran\u00e7ois Vannson, pr\u00e9sident du conseil d\u00e9partemental revient sur la gen\u00e8se de la marque \u00ab\u00a0Je vois la vie en Vosges\u00a0\u00bb qui n’\u00e9tait au d\u00e9part qu’un outil de promotion des Vosges mais ne se d\u00e9clinait pas en objets: \u00ab\u00a0lors de mes d\u00e9placements, on me demandait souvent des produits\u00a0 que nous r\u00e9servions jusqu’alors aux sportifs lors de remise de prix\u00a0\u00bb. La cr\u00e9ation de la marque en 2009 puis des produits d\u00e9riv\u00e9s \u00e0 partir de 2015 et l’ouverture de la boutique en ligne en 2019 correspond \u00e0 une demande forte de la population d’afficher son identit\u00e9 vosgienne tout en participant au d\u00e9veloppement de l’\u00e9conomie locale.<\/p>\n
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